Tomas Horacek

What Is a North Star Metric and How to Define It

What is a North Star Metric? A North Star Metric

Daily Active Users (DAU): Why This Metric Matters in SaaS

What is DAU? Daily Active Users (DAU) is a metric

What is CAC? Customer Acquisition Cost in SaaS

What is Customer Acquisition Cost (CAC)? Customer Acquisition Cost (CAC)

What is ARPA? Average Revenue Per Account in SaaS

What is Average Revenue Per Account (ARPA)? Average Revenue Per

What is ARR? Annual Recurring Revenue in SaaS Explained

What is Annual Recurring Revenue (ARR)? Annual Recurring Revenue (ARR)

Customer Lifetime Value (CLTV) in SaaS: How to Measure and Grow It

What is Customer Lifetime Value? Customer Lifetime Value (CLTV or

Quarterly Business Reviews (QBRs) in SaaS: Aligning Success with Your Customers

What is a QBR (Quarterly Business Review)? A Quarterly Business

Churn Prediction in SaaS: How to Spot Risk Before It's Too Late

What is Churn Prediction? Churn prediction is the process of

Net Revenue Retention (NRR): The Metric SaaS Companies Live or Die By

What is Net Revenue Retention (NRR)? Net Revenue Retention (NRR)

Churn Analysis in SaaS: How to Find Patterns and Fix Retention

Churn analysis is the process of examining why customers cancel